VIPIHS WEAR LTD (“we”, “us”, or “our”) operates the website www.vipihswear.com (the “Site”). We are committed to protecting your privacy and handling your personal data with transparency and security. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our Site or make a purchase from us.

1. Information We Collect

1.1 Personal Information You Provide

When you interact with our Site, we may collect:

  • Contact details (name, email address, phone number)

  • Shipping/billing address

  • Payment information (credit card details processed via secure payment gateways)

  • Account credentials (if you create an account)

  • Communication preferences

  • Product preferences and purchase history

1.2 Automatically Collected Information

We automatically collect certain data through cookies and similar technologies:

  • IP address and device information

  • Browser type and operating system

  • Pages visited and time spent on Site

  • Referring website details

  • Clickstream data

1.3 Information from Third Parties

We may receive information from:

  • Payment processors (e.g., PayPal, Stripe)

  • Social media platforms (if you interact with our profiles)

  • Analytics providers (e.g., Google Analytics)

  • Marketing partners

2. How We Use Your Information

We process your personal data to:

  • Process and fulfill your orders

  • Provide customer support

  • Improve our products and services

  • Send marketing communications (with your consent)

  • Prevent fraud and enhance security

  • Comply with legal obligations

  • Personalize your shopping experience

  • Conduct market research and analytics

3. Legal Basis for Processing (GDPR Compliance)

For EU/UK customers, we process your data based on:

  • Contractual necessity (to fulfill your order)

  • Legitimate interest (business operations, fraud prevention)

  • Consent (for marketing communications)

  • Legal compliance (tax, accounting requirements)

4. Data Sharing and Disclosure

We may share your information with:

  • Service Providers: Shipping carriers, payment processors, IT support

  • Business Partners: Marketing agencies (only with your consent)

  • Legal Authorities: When required by law or to protect our rights

  • Corporate Transactions: In case of merger, acquisition, or asset sale

International Data Transfers: Your data may be transferred outside the UK/EEA to countries with adequate data protection laws.

5. Data Retention

We retain your personal data only as long as necessary:

  • Order information: 7 years (for tax compliance)

  • Customer accounts: Until deletion request

  • Marketing data: Until consent withdrawal

  • Cookies: As per cookie policy (typically 30 days to 2 years)

6. Your Rights and Choices

Under GDPR and other privacy laws, you may:

  • Access, correct, or delete your personal data

  • Restrict or object to processing

  • Withdraw consent (for marketing)

  • Request data portability

  • Lodge complaints with supervisory authorities

To exercise these rights, contact us at Serve@vipihswear.com.

7. Cookies and Tracking Technologies

Our Site uses:

  • Essential cookies (necessary for site functionality)

  • Performance cookies (analytics)

  • Marketing cookies (personalized ads)

You can manage cookie preferences via your browser settings or our cookie consent banner.

8. Security Measures

We implement robust security measures including:

  • SSL encryption for all data transfers

  • PCI-DSS compliance for payment processing

  • Regular security audits

  • Limited employee access to sensitive data

9. Children’s Privacy

Our Site is not intended for children under 16. We do not knowingly collect data from minors without parental consent.

10. Third-Party Links

Our Site may contain links to third-party websites. We are not responsible for their privacy practices.

11. Policy Updates

We may update this policy periodically. The “Last Updated” date will reflect changes. Continued use of our Site constitutes acceptance of the updated policy.

12. Contact Information

For privacy-related inquiries:
📧 Email: Serve@vipihswear.com
📞 Phone: +44 7365512590
📍 Address: Suite 302, 4 Station Square, Cambridge, UK, CB1 2GE